Sunday, August 3, 2008

I. Am. In. Business!

It's official! urbanLove's website is up and running! It's all so very exciting, this is a new adventure for me so I hope it's one that will take me places, show me things and allow me to grow personally and professionally.

When I first considered going into business for wedding invitation design, I wasn't sure where I would end up with it. I did massive research for businesses both local and from afar. Most people were doing the traditional, hand made cards where some were doing them in a fancy scrap booking fashion. It was rare if I found a company that designed their invitations digitally.

I wasn't sure which route I wanted to take. First I wanted to make the traditional kind with simple card stock and ribbons because that seemed to be the easiest but quickly learned that that is not who I am. I am more eccentric than that.

So then I thought I would do them by hand by going the popular scrapbooking route and adhere embellishments or what I called "card candy" to make them look perty. And I made some pretty neat looking cards during this phase...but something was still off. I needed to do more internal research and figure out who I was and what I wanted to offer.

Then it hit me. I love graphic design, and have always wanted to enhance that creativity within so why not learn a few tricks and design them using the right software?! Perfect!

I knew that was the right decision because I felt it. You feel things sometimes, kinda like trusting your gut. And I felt that by creating the invitations on a computer and harnessing my inner graphic designer, I could combine the love for both art and emotion. Now how cool is THAT?

I was a little, shall we say, apprehensive when first embarking on this entrepreneurial journey. I mean, I realized that I would be putting out my ideas, my blood and sweat for all to see and critique. But I've always stayed true to myself so as long as I didn't lose that, I'd be fine.

So I got a web designer to work with the initial ideas I had created in Illustrator for my website and he worked his magic from there. I had a small budget and he was able to work with that along with my many changes and ideas and the outcome was perfect!

So now it's official.
I'm in business.
Me. Lisa.
My very own boss/decision maker/solution finder/designer chick.
Woohoo!